June 9, 2016 - Branding Business Workshop

An effective Brand can lead to change. Change in not only how we see ourselves, but how we are seen by others.

A CONVERSATION ON BRANDING
• What is branding?
• We have a logo ,why should we change?
• Brand Essence, Brand Promise, Brand Equity - what does it all mean?
• Research, Research, Research

This workshop is facilitated by Chris Thornley, President, Thornley Creative Communications.
Surrey cultural business owner, arts advocate, philanthropist and musician,Chris Thornley is a graduate of both BCIT in Marketing and Advertising and Douglas College in Graphic Design. His firm has been responsible for the logos and branding of many corporate and not-for-profit organizations including: The City of Surrey, Bard on the Beach, The Surrey Board of Trade, the Surrey Food Bank, Sources, Surrey Libraries and the Cloverdale Rodeo.